The Trouble with Putting Goals Ahead of Strategy

Many business leaders subscribe to the classic definition of strategy as a set of actions designed to achieve an overall aim. In other words, they believe strategy starts with a goal. But for companies that have implemented winning strategies, that’s not how it typically happens.

Sourced through Scoop.it from: www.strategy-business.com

Winning strategies start with a big idea.

See on Scoop.itBusiness Brainpower with the Human Touch

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