When making a decision, does happiness win out over all? It’s important —even for decisions with implications that go far beyond simply achieving contentment, says Wharton operations and information management professor Alex Rees-Jones. But, as the saying goes, happiness isn’t everything. Often people knowingly forego the choice that will give them the most pleasure for one that satisfies other ideals or factors that are important to them.
Happiness is something that is very important to people … but people will explicitly trade off the pursuit of happiness to pursue other goals.