Businesses and individuals are pitched all-year-long by folks who just have one goal: close the sale, no matter what. To do that, they walk in, ask stupid questions, while trying to sell themselves. They make a sales presentation and extensively use the world “we” to talk about their company, products and so on. It’s often about them, and rarely about us. What happens next is predictable: we – the clients – politely say “we’ll be in touch”, run away, and never come back.
Take a look at this infographic on the Anatomy of a perfect sales presentation.