Pop quiz: What form of currency never fluctuates with the market?
Answer? Your reputation.
Your actions + what others say about you = your reputation. This small formula is the most powerful leverage you have in business — and in life, for that matter.
While people say you shouldn’t be concerned about what others think, I’m wary of that advice. Whether it’s a vendor cutting you a great deal, a hiring manager considering offering you a position, or someone with purchasing power, others often decide your fate. All it takes is a small sway from a trusted contact to either get you in or push you out.
Offline, your reputation precedes you. Does what it say about you open doors — or close them?
See on www.forbes.com